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Toyota’s
strength in four-cylinder passenger cars and
commercial vehicles helped the company stretch
its lead in New South Wales motor vehicle sales
in May.
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According to figures
released by the Federal Chamber of Automotive
Industries, Toyota sold 5534 vehicles in NSW
last month – 887 ahead of its nearest
competitor.
The result increases the
company’s year-to-date sales lead in NSW to 3240
and gives it a 20.3 per cent share of the
market.
Camry four-cylinder easily
won the Medium car segment with 614 sales – an
increase of 24.8 per cent over the same month
last year.
Corolla dominated the
Small car class with 1391 sales – an increase of
7.9 per cent compared to the month of May 2004.
“It seems Toyota is
benefiting from the trend towards more compact
or fuel-efficient cars in New South Wales as
Sydney residents in particular deal with sharply
rising fuel prices and increased traffic and
parking congestion,” said Toyota’s regional
manager – eastern region, David Stone.
Other star performers for
Toyota were its newly launched light commercial
vehicles – HiLux and HiAce.
New generation HiLux 4x4
won its segment with 463 sales – an increase of
18.4 per cent over May 2004.
The first all-new HiAce
Van model in 15 years also found immediate
acceptance with buyers, posting a 46.6 per cent
month-on-month increase to easily top the Van
segment.
The performance of HiLux
and HiAce made Toyota the number one brand in
the Light Truck market.
“The market response to
these new models has been overwhelmingly
positive and we would have done even better with
HiLux if it wasn’t for supply constraints,” said
Mr Stone.
Toyota continues to
dominate the NSW market for SUVs, winning the
SUV Large segment with LandCruiser wagon and
coming second in SUV Compact with RAV4.
In addition, the combined
sales of Prado and Kluger gave Toyota the
largest share (36.3 per cent) of the booming SUV
Medium segment – one of the fastest-growing
areas of the motor vehicle market.
So far this year one in
four of all SUVs sold in NSW has been a Toyota.
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